Make finding your practice the beginning of a clear patient journey.
Coordinate your website, local presence, campaigns and administrative handoffs so prospective patients can understand your services and take a clear next step. Scope and supported channels are confirmed before work begins.
A clear route from discovery to appointment.
A patient may find a practice online and still be unable to tell which services it offers, what insurance information to ask about or how to request an appointment. Marketing needs to connect to the front desk workflow rather than stop at clicks.
WHAT IS INCLUDED
A defined scope. Connected responsibilities.
Agree on the work before it begins. Add services when your practice needs them.
Practice websites and maintenance
Create readable service information, clear contact routes and usable mobile pages. Agree on hosting, maintenance and booking integration responsibilities, including who keeps insurance and availability information current.
Local search visibility
Organize Google Business Profile details, locations and service pages around the actual practice. Keep business information consistent and use an appropriate review request process without invented reviews or ranking promises.
Search campaign management
Agree on service areas, audiences, budget and campaign goals before any spend. Review inquiries and booking handoffs where appropriate measurement is available; no cost per appointment or volume is guaranteed.
Social media upkeep
Plan relevant posts and a review process that fits the practice’s voice. Obtain approval and permissions before using patient stories or images. Direct medical questions back to the practice.
HIPAA focused measurement
Review what forms and analytics collect before introducing tracking. Avoid ad pixels on patient portals and sensitive patient flows. Determine permitted measurement with the practice and its privacy advisers.
Referral outreach and reporting
Coordinate approved outreach to potential referral sources and meeting requests. Define contact lists, scripts and applicable calling requirements before calls. Report inquiries and appointment outcomes only where they can be verified.
WHAT YOUR PRACTICE RECEIVES
Work you can see and questions you can act on.
An agreed website and channel plan with clear responsibilities
Approved messaging, contact paths and campaign assets
A measurement plan that identifies data limits and privacy concerns
Reporting on the channels and outcomes the practice can actually verify
HOW THE WORK MOVES
From an online presence to a working handoff.
Step 1
Map the patient journey
Review the website, local listings, insurance information and booking process. Identify where an inquiry reaches a dead end or has no assigned owner.
Step 2
Build and approve the plan
Confirm channels, budget, permissions and maintenance responsibilities. Review forms and measurement before launch; clinical and service information is approved by the practice.
Step 3
Connect inquiries to operations
Assign the follow up owner and review inquiry quality as well as volume. Adjust pages and campaigns using evidence from the practice, without presenting unverified outcomes as results.
PRICING AND EXPECTATIONS
Know what drives your quote.
Quoted around the website, channels, maintenance and campaign responsibilities you choose. Advertising budgets, third party tools and approved outreach scope are clarified before any commitment.
BEFORE WE BEGIN
Details to clarify together.
No documents or practice information are required before a mutual contract is signed. Onboarding follows the agreement and, before PHI access, a BAA.
No. Search visibility and inquiry volume depend on competition, budget, service availability and other factors. We agree on measurable work and report the evidence available.
The plan must avoid inappropriate disclosure of patient information. Sensitive workflows and third party tracking require review before any tool is introduced.
Channel scope, maintenance and campaign management are quoted before work begins. Advertising budgets and third party charges are identified separately when applicable.
CONNECT THE DETAILS
Start with your practice, not a generic proposal.
A Free Practice Review connects billing, credentialing, enrollment and payment setup. We agree on scope first, with a signed agreement and BAA before practice data moves.